Risio
Dental education at your fingertips.
Risio empowers students by meeting them where they are, and they came to Bespoke looking for a bold name and brand that appealed to their target audience. Capturing the essence of digital learning, and the opportunity that they provide their students, Bespoke developed a name and a brand that gives a nod to its meaning. Latin for “smile”, Risio showcases modern dental education, the joy it brings both students and their
soon-to-be patients.
Brand Strategy + Development
PREVIOUS BRAND
NEW BRAND
smile
Risio, the latin word for “smile” was used to represent what many people think of and look for when it comes to their oral health.
It also communicates the joy that students leave with upon graduating.
